December 11th, 2024

Studio behind hit ‘Sound of Freedom’ wants to give audiences greenlight power

By Lindsey Bahr, The Associated Press on April 10, 2024.

A visitor walks past advertisements for upcoming movies on the opening day of CinemaCon 2024 at Caesars Palace, Monday, April 8, 2024, in Las Vegas. The four-day convention of the National Association of Theatre Owners (NATO) runs through Thursday. (AP Photo/Chris Pizzello)

LAS VEGAS (AP) – Angel Studios wants to give audiences the power to decide what movies are made.

The company behind last summer’s surprise box office hit, the child trafficking movie ” Sound of Freedom,” employs a crowdfunding model to finance projects from the ground up.

“The gatekeeper model is broken, it isn’t working for audiences, the creative community or the theater owners either,” Angel’s distribution head Jared Geesey told an audience of theater owners and exhibitors Wednesday in Las Vegas.

Its biggest hit to date, “Sound of Freedom,” earned over $250 million globally and was one of the top 10 films of the year domestically. Angel Studios raised the funds to make it in just a week. When it was in theaters, they introduced a unique “pay-it-forward” model in which ticket buyers could choose to buy tickets for strangers. Company leaders say it resulted in nearly 2 million additional people seeing “Sound of Freedom.”

In 2023, their first year releasing movies, Angel Studios made over $300 million worldwide. According to its leaders, over 100,000 people from 155 countries have invested nearly $80 million in projects released to date, including last month’s “Cabrini.”

And Angel is hoping the momentum continues with several new releases coming this year, which they previewed for exhibitors at CinemaCon. On Memorial Day, they’ll debut the drama “Sight,” starring Greg Kinnear and Terry Chin. It’s based on the true story of eye surgeon Dr. Ming Wang, who endeavored to restore a blind child’s vision. And on the Fourth of July, they’ll have “Possum Trot,” executive produced by and starring “Black Panther’s” Letitia Wright. “Possum Trot” is also inspired by a true story about 22 families in a small town in East Texas who adopt 77 foster kids.

Also on the slate are “Bonhoeffer,” about the anti-Nazi pastor who helped found Confessing Church and later died in a concentration camp, and “Homestead,” a post-apocalyptic survival drama starring Neal McDonough, due at Christmas.

Finally, there is the animated movie “David,” a biblical story, set for Thanksgiving 2025. An Angel Studios marketing executive said he expects it to be, “the most successful animated movie of all time.”

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