Partnership produces business innovation grant to be offered as marketing boost
By Medicine Hat News on August 6, 2020.
A business innovation grant in Medicine Hat will now include up to $1,500 for the use of a professional photographer and marketing specialist. Grant recipients must be registered for ShopHERE powered by Google. On July 13 APEX Alberta, Medicine Hat and District Chamber of Commerce and Invest Medicine Hat announced their collaboration with the ShopHERE powered by Google program. The goal is to get 250 businesses online this year providing businesses and artists an opportunity to build a digital presence and minimize the economic impact of the COVID-19 pandemic without any additional costs. “Our businesses must be able to expand their businesses online in order to remain competitive in today’s world,” said Mayor Ted Clugston. “We are now able to offer our businesses the support to build an e-commerce website for free and up to $1,500 to create a professional website with local photography and marketing services. We are looking to keep the grant dollars local wherever possible.” A registered business for the program is eligible to receive up to $1,000 that can be used to hire a local Medicine Hat photographer to feature products displayed on the e-commerce website. They may also be eligible for up to $500 for the use of a local marketing firm to guide the photo shoot and provide a promotional strategy for the newly designed e-commerce website. You can register your business at http://apexalberta.ca/shophere To apply for the CMHBIG for ShopHERE users, visit the Community Futures Entre-Corp website at: http://entre-corp.albertacf.com/mhbig 9-8
Experts believe that sports marketing is very different from marketing in sports. In the first case, we are dealing with pure sports, that is, teams and athletes. In the second case-with conventional marketing in sports, when traditional marketing tools are used in areas related to sports, and not very closely.